Corona | Rifaverso

Rifaverso expanded Corona’s universe into contemporary digital language to connect with Gen Z. We developed 3D avatars, virtual worlds, and Motion Capture workflows integrated directly into the final commercial—building a cohesive ecosystem aligned with the brand’s cultural and visual identity. This physical-digital convergence unlocked new storytelling and presence. The result: an innovative campaign positioning Corona as culturally relevant and forward-thinking for connected audiences.