Geely | Car Configurator

Geely wanted to turn car configuration into a “wow” moment—emotional, intuitive, and frictionless. We built an AI-powered configurator that starts with a hand scan and uses dynamic questions to understand lifestyle and mobility preferences. In real time, it translates inputs into a personalized vehicle proposal, skipping endless menus and technical overload. The result feels like a natural conversation: fast, clear, and confidence-building—positioning Geely as a people-first, future-facing automotive brand.